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Events Sales Mastery - Applying Transactional Analysis in Sales

In this session, you will learn about Transactional Analysis (TA), the theory of psychology on which the Sandler Selling System is based. You will discover how behavior patterns influence people’s motivation and their ultimate buying decisions. You will learn about ego states and how they develop and affect your selling success. Also, you will determine which ego state governs your behavior when dealing with prospects and whether that behavior is the most effective.

Trainer: Robert Grant Perry
Add to Calendar 10/08/2024 10:00 am 10/08/2024 11:00 am Sales Mastery - Applying Transactional Analysis in Sales In this session, you will learn about Transactional Analysis (TA), the theory of psychology on which the Sandler Selling System is based. You will discover how behavior patterns influence people’s motivation and their ultimate buying decisions. You will learn about ego states and how they develop and affect your selling success. Also, you will determine which ego state governs your behavior when dealing with prospects and whether that behavior is the most effective.

Trainer: Robert Grant Perry
MM/DD/YYYY America/New_York