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Sandler Rule #37: Why You Should Always Answer Sales Questions With a Question

In this video, discover why answering every buyer question directly can hurt your sales success—and how to flip the script by asking strategic questions in return. Learn how to uncover the true intent behind client questions, avoid costly assumptions, and gain valuable insights that drive better outcomes. By mastering this sales technique, you can reveal hidden pain points and improve the quality of your discovery process.

Take your sales conversations to the next level and join us for a complimentary Sandler class.  Click here to reserve your spot!