Our Fort Lauderdale by Tridenza Authorized Sandler Training Center Team

Robert Trabosh is a seasoned sales leader, business strategist, and founder of Tridenza, an Authorized Sandler Training Center with corporate headquarters in Fort Lauderdale, Florida. He partners with growth-minded small businesses—typically generating between $500K and $25M in annual revenue—that are ready to scale, boost profitability, and finally achieve the vision that inspired their launch.

Robert has worked with respected organizations such as Starbucks, Goodman Manufacturing, Weichert Realtors, Jani-King, Marriott, IHG Group, and the Philadelphia Eagles, helping them improve sales growth, strengthen leadership, and implement repeatable, scalable systems using the Sandler Selling System. His expertise includes transforming sales teams through effective prospecting, cold calling, and building consistent pipelines. On several occasions, he has more than doubled company revenue within a single year, using a structured, no-pressure approach to selling and leadership.

Throughout his career, Robert has led revenue-generating divisions at both public and private Fortune 100 companies across the United States and Canada, and gained international experience in markets such as the United Kingdom and the United Arab Emirates. His leadership style blends strategic oversight with hands-on execution, earning results in both corporate and entrepreneurial environments.

He has received advanced training in the Sandler Sales methodology, including Leadership Training Foundations and President’s Club Mastery, and has successfully implemented these principles across more than 200 sales professionals, driving measurable performance and long-term cultural change.

Every client engagement begins with a comprehensive business analysis and a complimentary 90-minute strategy session to uncover hidden growth opportunities and develop a clear, actionable roadmap for sustainable success.

Certified DISC Trainer | Communication & Leadership Coach

Melanie is a certified DISC trainer with a passion for helping individuals and teams unlock their full potential through the power of self-awareness and effective communication. With years of experience in coaching, facilitation, and organizational development, Melanie specializes in using the DISC model to enhance team dynamics, leadership effectiveness, and workplace culture.

Through engaging workshops and personalized coaching, Melanie empowers clients to understand their behavioral styles, navigate differences, and build stronger, more productive relationships. Whether working with corporate teams, small businesses, or individuals, Melaine brings energy, insight, and practical tools that create lasting impact.

Driven by the belief that better communication leads to better results, Melanie is committed to helping others thrive—one conversation at a time.

I am a strategic business leader and Business Growth Strategist at Sandler, leveraging 20 years of experience in sales, business development, marketing, product management, and consulting to help organizations accelerate growth. At Sandler, I partner with executives and teams to implement proven sales methodologies, strengthen leadership capabilities, and drive sustainable revenue through customer-focused strategies and digital innovation.

As the CEO of a startup, I managed systems, processes, and projects end-to-end—building operational frameworks, leading cross-functional teams, and driving initiatives from concept to execution. This entrepreneurial experience sharpened my ability to scale organizations efficiently and foster innovation under dynamic conditions.

Previously, as Field Marketing Manager for Coldwell Banker Florida, I led Fortune 500 marketing initiatives that impacted 5,000+ agents and 150 employees across the state. I specialized in agent engagement, CRM-driven campaigns, training programs, and competitive market strategy—building systems that improved sales performance and brand consistency.

My career is defined by a passion for scaling businesses, empowering professionals, and aligning strategy with measurable outcomes.

Fara Wong is the Director of Marketing and CRM Integrations, responsible for driving strategic marketing execution, brand development, and revenue-aligned CRM architecture across complex organizations. She specializes in HubSpot and GoHighLevel implementations, helping leadership teams unify marketing, sales, and operations through scalable systems, disciplined workflows, and data-driven decision-making.

With a strong foundation in enterprise-level marketing, Fara has supported initiatives for globally recognized organizations such as Samsung, along with other large and mid-market companies, where she focused on brand positioning, demand generation, and prospecting strategy. Her experience spans both B2B and B2C environments, allowing her to translate sophisticated branding principles into practical, high-performance lead generation frameworks.

Fara’s expertise includes CRM architecture and integration, marketing automation, social media strategy, SEO, web optimization, and full-funnel campaign execution. She is known for building marketing systems that not only increase visibility and engagement, but also create predictable pipelines and measurable ROI. Her work consistently bridges the gap between creative branding and operational execution.

As a strategic partner to executive leadership, Fara brings a disciplined, process-driven approach to marketing—ensuring that brand awareness, prospecting, and lead generation efforts are fully aligned with revenue objectives. Her ability to integrate technology, messaging, and analytics enables organizations to scale efficiently while maintaining clarity, consistency, and market authority.