Build a Sales Team That Doesn't Need to Be Chased

Atlanta is the home office for Sales Engine, a Sandler Training organization built by coaches who've actually sold for a living. We work with business owners, sales leaders, and individual reps across Georgia who are done hoping their pipeline fixes itself.

What Standing Still Costs You

A missed quota doesn't just cost this quarter. It costs the next hire, the next round of confidence your team has in the plan. When deals stall after a good conversation, or your best rep leaves and takes the relationships with them, the damage compounds fast. Without a real process, those problems don't go away. They repeat.

Coaches Who've Lived the Number, Not Just Coached It

Our Atlanta team is led by three coaches, not one playbook. Mark McGraw founded Sales Engine in 2006 after 17 years building and running sales teams in corporate America, and leads with a direct, no-nonsense style. Josh Pitchford brings a consultative approach shaped by leading a large sales team of his own, digging into the why behind every Sandler principle. Darryl Stromberg draws on a 45-year career in senior sales leadership across tech, medical, and manufacturing, plus his background as a U.S. military veteran. Between them, they've sat in nearly every chair: the rep worried about hitting number, the leader trying to build a team that runs without being micromanaged, and the specialist called in when a deal won't move. That's the lens every Atlanta engagement starts with. We ask before we prescribe, and we build the program around your business, not a generic script.