There's no magic bullet in selling. But there's something pretty darn close: More Prospecting.
It's like my Carolina's chicken soup... but for sales - it might not cure everything, but it comes pretty close. Here's why:
More Prospecting = More Prospects
More Prospects = Fuller Pipeline
Fuller Pipeline = Greater Conviction
Greater Conviction = More Closes
Prospecting creates pipeline and pipeline is the shield between you and market volatility. It's your ticket to "walk-away presence" - that enviable state where no single deal can shake you.
"No 1 deal can hurt me with an embarrassment of riches in my pipeline."
PLUS:
Hit your prospecting goals, and you've won the day. It's entirely in your control.
AND:
The confidence that comes from knowing you can open new opportunities is worth more than any single deal. A deal can give you money... prospecting mastery will give you wealth.
So, next time you're facing a sales challenge, try this:
Prospect more. Then prospect some more.
It might not be magic, but it's pretty close.
"The best salespeople are the ones who prospect consistently, not just when they need to." - Mark Hunter
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