Brett Baker, owner of Sandler Training in Springfield, MO joins the Smoke & Burn podcast to discuss alternatives to the feature/benefit method of sales, upending the customers expectations of what a sales call should sound like, permission based selling on the service drive, and many of the interesting rules that the Sandler Training system uses to govern interactions with customers.
Listen to this fun and thought-provoking conversation, and if you enjoy delving into the theory behind sales methods, I think you'll enjoy it, as well. Learn more about the Smoke & Burn Podcast here, or if you want to get in touch with Brett directly, reach him at bbaker@sandler.com. Subscribe to Smoke & Burn through your favorite podcast provider, and never miss an episode!
Brett works with many different BG distributorships across the country, helping them develop and implement a unique sales process using Sandler Training methods.
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TrustPoint offers sales, management and customer service training to companies and individuals focusing on the personal development of each client. We work with company owners and leaders to build a culture of communication and trust. TrustPoint has carved a coaching niche by teaching the Sandler process to professionals who have the desire to put the pressure on the process, not on the individual. Our mission is simple: Grow and coach professionals to become better versions of themselves. Our specialties include: Define and develop sales cultures, sales force development, business development, management consulting, strength and weakness assessments through Divine Inventory and Extended DISC.
