In Dripping Springs, TX, a familiar coach is taking on a new kind of team—and the stakes are higher than ever.
If you’ve spent any time around the summer swim leagues in Central Texas, chances are you’ve heard of Coach James. For over 15 years, James Akers has been coaching young athletes to streamline their strokes, master their mindset, and push past limits—building champions, one lap at a time.
Now, he’s bringing that same passion, discipline, and strategy to the business world.
James has officially opened Streamline Business Solutions, a certified Sandler training center in Dripping Springs, TX, serving businesses in Greater Austin and central Texas. With more than 30 years in sales and executive leadership—including as VP of Sales for a Fortune 500 company—he’s no stranger to building high-performance teams. But this time, his “swimmers” are sales professionals, managers, and business leaders, and the finish line is growth, performance, and profit.
“In swimming, we teach streamlining as the first skill—before strokes, flips, or races. It’s about positioning yourself for success from the very start,” says James. “In business, we do the same. We lay the groundwork early, so every move after that builds momentum.”
At Streamline, James fuses real-world business experience with Sandler’s proven sales and leadership methodologies to help organizations tackle their biggest challenges head-on—from missed revenue targets to underperforming teams. His approach is hands-on, practical, and personalized. No cookie-cutter training here—just meaningful transformation, powered by discipline and heart.
The Sandler Selling System is your ultimate sales framework—supercharged with Sandler Reinforcement Services that include cutting-edge tools like Yoodli, HubSpot, Fathom, and ZoomInfo.
Imagine sharpening your sales skills through AI-driven roleplay! Yoodli makes rehearsing objections, pitches, and negotiations easy, while offering actionable feedback tailored to Sandler’s methodology—so you’re not just learning, you’re mastering.
His clients experience:
• Clearer communication
• More confident, accountable teams
• Strategic selling that shortens cycles and improves margins
• A culture of continuous improvement and purpose
And the best part? The lessons extend beyond the office. “When we coach the right attitudes, behaviors, and techniques,” James says, “it changes how people show up—not just at work, but in life.”
So if you’re ready to develop your team the way a coach develops champions, now’s your chance. Streamline Business Solutions is open—and the lane is clear.
Ready to dive in? Let’s build your next level.
Schedule a Consultation | Learn More About Streamline by attending a session as a guest.