Sales isn’t about pitching or pushing—it’s about uncovering the truth together. In this video, Sandler explains Rule #1: Sales is a conversation between adults. That means two parties of equal business stature working to determine if there’s a real fit.
You’ll learn why creating a safe, collaborative environment leads to more productive conversations, stronger relationships, and better results for both buyer and seller.
Watch now to discover how applying this rule can help you close more deals, avoid wasted time, and build trust with your prospects.
Ready to transform your sales conversations? Click here to schedule a stress-free phone call with one of our Sandler trainers.
