Events Reinforcement - Identifying and Accessing Key Decision-Makers
Often, your contact in the sales process is not the final decision-maker. Even if your solution is a fit, if you can’t gain access to the right people — key decision-makers and influencers — you might not sell your solution.
In this course, you will learn to cultivate strategies for identifying and accessing key decision-makers in the sales process.
Through hands-on activities and peer-to-peer learning, you will learn to identify key decision-makers using organizational mapping and decision-maker personas, and develop strategies for accessing key decision-makers and overcoming access barriers.
Trainer: Matt Rocco
Often, your contact in the sales process is not the final decision-maker. Even if your solution is a fit, if you can’t gain access to the right people — key decision-makers and influencers — you might not sell your solution.
In this course, you will learn to cultivate strategies for identifying and accessing key decision-makers in the sales process.
Through hands-on activities and peer-to-peer learning, you will learn to identify key decision-makers using organizational mapping and decision-maker personas, and develop strategies for accessing key decision-makers and overcoming access barriers.
Trainer: Matt Rocco